Partner Philosophy · Consulting
Accelerate revenue through meaningful relationships.
A decade of B2B revenue relationship work, distilled into three engagement formats. For companies that have realized partnerships aren't a tactic — they're the strategy.
How we work together
Three ways in.
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Consulting
Strategy plus execution — the thinking and the doing. Embedded support for revenue and partnership teams that need a partner, not another deck.
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Audits
Official inspections of the incentives, interactions, and results driving your revenue relationships. Discover missed opportunities, identify new avenues for growth, gameplan next steps.
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Keynotes
Deeply engaging conversations on the principles and practices of revenue relationships. Four named talks — see below.
Keynotes
Four talks Brian gives.
- 01
The Revenue Relationship Bank
On the critical nature of incentives and interactions as the pillars of revenue relationships.
- 02
It's Not About Who You Know…
Harnessing MRR — Meaningful Revenue Relationships — and what you actually know about the people in your network.
- 03
Smart Goals Are Dumb
Why individual targets cap out, and how partnerships are the only model that compounds.
- 04
Pi (π) = 3.141592653589793238
Partnerships are not rational, nor repetitive. What we learn from Pi, and why it matters in B2B.
For event hosts
Run a better event with Brian's playbook.
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Relationship Revenue Grading
An assessment framework Brian uses to score the partnership and revenue health of an event or program.
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Sponsor Concierge
Sponsor-side management for hosts who want their sponsors to come back. Brian's playbook, applied to your event.