Partner Philosophy · Consulting

Accelerate revenue through meaningful relationships.

A decade of B2B revenue relationship work, distilled into three engagement formats. For companies that have realized partnerships aren't a tactic — they're the strategy.

How we work together

Three ways in.

  • 🤝

    Consulting

    Strategy plus execution — the thinking and the doing. Embedded support for revenue and partnership teams that need a partner, not another deck.

  • 🔍

    Audits

    Official inspections of the incentives, interactions, and results driving your revenue relationships. Discover missed opportunities, identify new avenues for growth, gameplan next steps.

  • 🎤

    Keynotes

    Deeply engaging conversations on the principles and practices of revenue relationships. Four named talks — see below.

Keynotes

Four talks Brian gives.

  • 01

    The Revenue Relationship Bank

    On the critical nature of incentives and interactions as the pillars of revenue relationships.

  • 02

    It's Not About Who You Know…

    Harnessing MRR — Meaningful Revenue Relationships — and what you actually know about the people in your network.

  • 03

    Smart Goals Are Dumb

    Why individual targets cap out, and how partnerships are the only model that compounds.

  • 04

    Pi (π) = 3.141592653589793238

    Partnerships are not rational, nor repetitive. What we learn from Pi, and why it matters in B2B.

For event hosts

Run a better event with Brian's playbook.

  • Relationship Revenue Grading

    An assessment framework Brian uses to score the partnership and revenue health of an event or program.

  • Sponsor Concierge

    Sponsor-side management for hosts who want their sponsors to come back. Brian's playbook, applied to your event.